D.J. is the founder of Hub Strategy & Communication, an integrated advertising, design and production company based in San Francisco. At Hub, D.J. oversees the brand and creative development efforts for all clients as well as directing much of the television work. DJ and Hub work with and have worked with Dropcam, The Oakland A’s, The San Francisco 49ers, Slingbox, Nike, Google, Microsoft, Oculus from Facebook, Levi’s, the University of San Francisco, Monterey Bay Aqaurium, Blue Shield of California and LinkedIn. DJ is a writer, creative director and director. D.J. was an adjunct professor of integrated marketing and advertising at both graduate and undergraduate levels at the University of San Francisco for 3 years. Previously, D.J. co-founded Seidel, O'Neil & Partners Advertising in 1995, where he worked for seven years as Co-President.